Equals 3 News & Blog

Meet Lucy: A new AI companion for marketers powered by IBM Watson

Written by Lucy Ai | Sep 18, 2017 1:01:27 PM

Lucy, a cognitive companion for marketers, powered by IBM Watson, is now available from Bench in the UK.

Bench, a consultancy specialising in the selection, implementation, integration and optimisation of data, analytical and marketing technology, has truck a partnership with Equals 3, an IBM Watson cognitive computing partner that develops solutions for marketers.

The partnership means Bench is now a key UK distributor of Lucy, the cognitive companion for marketers, powered by IBM Watson and developed by Equals 3.

For the first time, UK marketers will be able to benefit from Lucy’s unrivalled insights into research, segmentation and planning. Lucy quickly and efficiently analyses structured data, such as databases and spreadsheets, and unstructured data, such as emails and presentations. Click to read the full article.